Branded drawstring bags are versatile and functional promotional products that usually feature a company’s logo or design. These bags are made of durable and quality materials, for instance, cotton, polyester, nylon, and canvas. Moreover, these bags are equipped with drawstrings that allow the user to easily open and close the bag.
They come with a large main compartment that the user can use to store different items. Sometimes, they may also have additional pockets depending on the type. These bags come with a lot of advantages. One is that they are lightweight in design, which makes them a perfect choice for direct mail campaigns. They are also very easy to transport, store, display at tradeshows, and more.
Here is a quick overview of branded drawstring bags.
Types Of Branded Drawstring Bags On The Market Today
There are so many types of branded drawstring bags that you can find for sale today. All of them are meant to cater to the customers’ needs and preferences in the best way possible. Here are some common types to choose from for your business brand promotion.
- Basic drawstring bags – This is a simple type of branded drawstring bag that features a single compartment and drawstring for closure. They are made of lightweight materials such as polyester or nylon and come in various colours.
- Reflective drawstring bags – Reflective branded drawstring bags are designed with reflective strips or accents that enhance visibility in low-light conditions. They are usually used by runners or cyclists who need increased safety when it is dark.
- Drawstring cooler bags – These feature insulation or a thermal lining to keep the contents cool or warm. They are mostly used for picnics, outdoor activities, or as lunch bags. If your company is promoting any kind of outdoor event, then this bag is the best.
- Backpack drawstring bags – This type of branded drawstring bag combines the convenience of a drawstring closure with the functionality of a backpack. They often have additional features such as multiple compartments, padded straps, and sometimes a dedicated laptop sleeve.
Benefits Of Branded Drawstring Bags
As hinted, branded drawstring bags come with a lot of advantages apart from promoting a brand. This is the main reason why many companies around the world have decided to use them.
- They can serve various purposes – Branded drawstring bags serve numerous purposes. For instance, they can be used as promotional giveaways at events, trade shows, or conferences to increase brand visibility, similar to logo stickers. They are also the best practical gifts for employees, customers, and the like.
- Customisation – This is also another benefit of branded drawstring bags. A company can buy them in bulk and decide to customise them by adding logos, slogans, and the like. This helps the business to showcase its brand identity and convey a lasting impression.
- Branded drawstring bags come in various sizes and designs – They can range from small pouches to large backpack-style bags. The various sizes and designs help to suit different preferences and target audiences.
- Save on costs – When compared to other types of promotional products or advertising methods, it is fair to conclude that branded drawstring bags are relatively cost-effective. They offer long-lasting brand exposure as users often reuse them in various settings.
Final Say
Branded drawstring bags are practical and cost-effective promotional items that every business should try out. Any company can always benefit from the required brand exposure as well as utility. So, if this sounds appealing to enhance your marketing efforts and establish a long-lasting awareness of your brand, then branded drawstring bags are just what you need.
