
Key Takeaways
- Indian influencers have built massive followings across different niches, including sports, fashion, fitness, food, photography, and gaming.
- This list ranks the top 15 Instagram influencers in India for 2025, based on their follower count and engagement.
- Virat Kohli remains the most-followed Indian influencer, while others like Rohit Zinjurke, Riyaz Aly, and Kritika Khurana dominate their respective categories.
- Influencers are diversifying their content by expanding into acting, business, brand collaborations, and global outreach.
Introduction
We have compiled a list of top 15 Indian influencers who are creative, engaging, & have built a successful name for themselves.
Our rankings are based on their social media followers. So read on and see if your favorite influencer appears in the list or not!!
Top 15 Indian Instagram Influencers To Follow In 2025
1. Virat Kohli – 271M Followers

If you’re a cricket fan, you already know about Virat Kohli and his outmatched performances in every format. He enjoys a king like status on social media by boasting over 240 million followers on Instagram. His posts cover everything from game highlights and fitness routines to personal moments and collaborations with major brands like Vivo, Fire Bolt, and Wrong.
Over time, his content has transitioned—from serious cricket updates to a delightful blend of lifestyle, fitness, and family snippets. He inarguably deserves the top position on our list of top 15 Indian influencers.
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2. Rohit Zinjurke – 28.4M Followers

Rohit is a sensation in town thanks to his incredible dance moves and sharp fashion sense. His viral dance challenges quickly turned him into a style icon. His social media is colorful and filled with trendy outfits, energetic dance covers, stylish photoshoots, and captivating vlogs.
Over the years, he’s crafted a small niche that caters to a luxurious and creative audience. He also offers tips on self-improvement, men fashion and dating advice at times.
3. Riyaz Aly – 28M Followers

He was just a teenager when he rose to stardom thanks to his catchy lip-sync videos on TikTok. He garnered the attention of teenagers and swiftly established himself as one of India’s leading social media influencers.
On Instagram, he shows his trendy outfits, travel adventures, and snippets of his everyday life. His reels are packed with dance performances, popular challenges, and collaborations with other influencers. He has now gone mainstream and started acting as well.
4. Gaurav Chaudhary – 6M Followers

Technical Guruji was every college kid’s go-to tech station in 2018. There is was something about him that made his technology reviews both simple and enjoyable.
He know own more gold than us all and enjoys his life in Dubai. Although he occasionally gives tech reviews, he is now mpre focused on vlogging and his other ventures. But that hasn’t tainted his reputation as he still is a fan-favorite. And his recent fall-out with Tech Burner and right stance on it again made him popular among people.
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5. Gaurav Taneja – 3.7M Followers

Gaurav Taneja, aka Flying Beast, an ex pilot—is now a full-time vlogger, a fitness enthusiast, and one of India’s most loved content creators. His journey started with bodybuilding, winning competitions since 2012, but his passion for fitness soon turned into inspiring content.
His reels feature workout tips, travel vlogs, and aviation insights. His life hasn’t been easy- From family issues to online trolls, but he has still managed to come out of it and stay strong in the content game.
6. Varun Aditya – 3.7M Followers

Varun is a wildlife photographer and environmentalist who has made quite a name for himself by capturing the raw beauty of nature. His award-winning work has even caught the attention of National Geographic
Through his reels, he captures stunning landscapes, rare animal encounters, and the behind-the-scenes challenges he faces—like those long waits in the wild just to get that perfect shot. But it’s not all about nature for Varun; he also shares his passion for cars and adventure.
7. Aaditua D. Sawant – 2M Followers

Aaditya Sawant, better known as Dynamo Gaming has turned his passion for gaming into a thriving online career. He started with Battlefield and GTA, but now is one of the top creators in PUBG Mobile, while earning millions at that. He is popular for his intense gameplays and expert strategies.
Though he faced some criticism in the beginning, he didn’t let that stop him; he kept honing his skills and racked up several gaming awards. Today, with brand partnerships from Gillette, HP, and ESPL, he is undoubtedly at the top!!
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8. Kritika Khurana Chhabra– 1.9M Followers.

Kritika Khurana Chhabra, or That Boho Girl, is one of the original content creators that started way back in 2014. She has since successfully managed to not only stay relevant but build a strong reputation online.
She’s been sharing her outfit inspirations, styling advice, and fashion tutorials for a decade. Her reels are simple and relatable that show her styling tricks, the latest beauty trends, and snapshots from her travel escapades. He now enjoys a lavish lifestyle, filled with supportive friends and family members.
9. Dolly Singh – 1.6M Followers

Dolly Singh has made quite the journey, transitioning from funny vines to one of India’s leading content creators. Her comedy skits, relatable rants, and quirky characters keep her fans coming back for more. But there’s so much more to her—she’s a fashion management graduate, and her Instagram is a mix of humor, style, beauty, and lifestyle content.
She also does commentary on Bollywood celebs, and of course South Delhi aunties. She has now started appearing in movies and is only climbing the social ladder.
10. Akash Thapa– 1.5M Followers

Don’t mistake Akash as an average teenager—he’s a talented dancer, a budding entrepreneur, and a social media sensation on the rise. He captured the hearts’ of female fans as a finalist on Super Dancer 2, and his captivating dance videos continue to keep fans engaged.
His reels are a mix of smooth moves, memorable TV moments, and stylish fashion experiments. He also launched his own unisex clothing line and is on his way to become a millionaire.
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11. Masoom Minawala Mehta– 1.5M followers

Masoom has been creating content for more than a decade, and in that period she has collaborated with luxury powerhouses like Bulgari, Louis Vuitton, and Hermès.
Her reels are a mix of affordable and luxury fashion. She is currently the highest rated Indian female fashion influencer. Her reach invites her to prestigious events all over the globe. She currently lives in Dubai and is trying to make her content international.
12. Sarash Goila– 1.3M Followers

He is India’s favorite chef famous for his quirky commentary and creative recipes. Saransh Goila isn’t just any chef—he’s truly shaking things up in the world of Indian cuisine. His big break came when he won the Food Food Maha Challenge, but it was his famous Goila Butter Chicken that really put him on the culinary map.
His social media reels are a delightful showcase of mouthwatering recipes, blending traditional Indian flavors with global influences. He has a knack for simplifying cooking, making it feel approachable and fun, even for gourmet dishes.
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13. Praveen Bhat – 1.2M Followers

Praveen Bhat is one of India’s leading fashion photographers, he’s collaborated with celebrities, models, and luxury brands.
His reels offer a behind-the-scenes glimpse, showing everything from high-fashion shoots to handy photography tips. He also shares pose ideas, lighting tricks, and camera suggestions, making professional photography feel within reach for everyone. L
14. Aakriti Rana – 1M Followers

Aakriti Rana’s Instagram is like a refreshing, feel-good energy that is coupled with her effortless chic style and frequent travel posts. As a fashion blogger, model, and stylist. She also shares her thoughts on self-improvement, workouts and her married life.
15. Deeba Rajpal – 836K Followers

Deeba Rajpal is a true baking wizard, she transforms everyday ingredients into unique recipes. She is multi-talented and uploads scrumptious and mouthwatering savory dishes. She has partnered with brands like Oreo and Dairy Milk, and has created a foodie haven for her 836K+ followers, turning each post into a feast for the eyes.
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Conclusion
Influencers are thriving and making it big in the content industry. Now go on and follow these top 15 Indian influencers in 2025.